Rob Jonas
CEO
Luminate
Rob Jonas is the Chief Executive Officer of Luminate, where he is redefining data analytics at the intersection of technology, culture, and media. Under his leadership, Luminate has solidified its position as the entertainment industry's most trusted data partner, delivering objective insights across music, film, television, gaming, and short-form video.
Since becoming CEO in 2021, Rob has expanded Luminate’s capabilities to empower leaders across Hollywood, Wall Street, and Silicon Valley. He guided the launch of Luminate's Streaming Viewership product—the definitive SVOD measurement tool that fuels Variety’s Streaming Originals Charts, informs the Golden Globes, and earned Luminate a spot on Fast Company’s Most Innovative Companies list. Recently, Rob spearheaded major industry-modernizing innovations, including the launch of Lumi, an AI-powered analytics assistant, and a pioneering partnership with Epic Games to track in-game music consumption. His strategic vision has also driven Luminate’s expansion into over 60 global markets and the rollout of advanced machine learning to combat data fraud.
Previously, Rob spent two decades transforming global tech businesses, holding pivotal executive roles at Foursquare, Google, and IBM. A graduate of Oxford University, he currently resides in Los Angeles.
Credit: Maarten de Boer
1:00pm
Sector Three: Distribution, Consumption & Data
Where the Data Leads: Forecasting the Future of Music Demand
This session looks at cross-platform behavior, trends and forward-looking forecasting, exploring how distribution models are evolving and where scale and margin are being created in the areas of music discovery, streaming subscription growth, live demand, IP supply strategy etc. We'll address how investors can position portfolios to benefit from the industry ’s next phase of growth.